Influencers

Encouraging people to do stupid things isn't new with TikTok/YouTube/etc. Back when the Stegosaurus flailed his tail and I was an undergrad, a radio call-in invited people to tell their Thanksgiving recipes. In amongst the desserts, one called offered his turkey recipe--the core of which was to cook the bird at 180F for 7 hours. The host didn't spot the problem, but the very next caller did. At least with the Tide pod craze, you were only going to sicken yourself, and not the whole family.